Tender Summary

Agency Framework for Media, Creatives and Communications in Sub-Saharan Africa

Buying Organisation

British Council

Contract Value

Unknown

Suitable for SMEs

Yes

Suitable for VCSEs

Yes

Tender Description

The purpose is to appoint one network-based agency as its regional supplier in Sub-Saharan Africa which is able provide British Council with centralized, effective & integrated network of marketing support for creative development, media planning and buying, roll out strategies and communications by agencies which provides a range of services across the spectrum of British Council marketing needs, specializing in the below areas of focus:

1. Media and creatives strategy and planning to maximise ROI
2. Campaign Strategies
3. Keywords research including competition
4. Customers digital trends
5. Programmatic and retargeting advertising
6. B2B & B2C marketing campaigns
7. All Media Planning
8. All Media Buying
9. Social Media Activation
10. Automated campaigns reporting
11. Offline media (TV, Radio, Press, activations)
12. SEO
13. Event Management

Further information in terms of scope, requirements as well as geographical reach can be found in the tender pack.

If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil . You may then have to register your company before you can express an interest for this project and get access the documents.

Tender categories (products & services required)

Advertising and marketing services (CPV 79340000)
Advertising management services (CPV 79341200)
Advertising services (CPV 79341000)
Advertising campaign services (CPV 79341400)
Advertising consultancy services (CPV 79341100)

Region

United Kingdom (UK)

Buyer Information

British Council

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